A report from Bicycle Network Victoria
Blue Bikes Boom in Summer
Melbourne's BikeShare ran hot in January reaching a new record in ridership as holidaymakers explored the city by bike. More than 16,000 bikes were rented during the month, which is 50 per cent up on the number for January last year.
The Australian Open tennis was a major attraction, with many fans opting to cruise down the Yarra on the bike track to get to and from the game. Federation Square was the most popular location to start a journey. Other popular stations with casual users include Sandridge Bridge at South Bank, and the Beach Street and the Kerferd Road/Beaconsfield Parade stations, suggesting that a visit to Melbourne's beaches is fun on a blue bike.
Total usage of the system continues to rise steadily, indicating that the system will reach its target ridership and become a permanent part of Melbourne's transport system. Annual subscriptions have reached 1400, although subscriber rider growth is flat compared with use by casual users. The most popular stations for subscribers are those in the west of the city—in Docklands, at Southern Cross Station, and on Southbank at Sandridge Bridge.
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